Tuesday, August 6, 2019

Apple and employee motivation Essay Example for Free

Apple and employee motivation Essay Ideally, Apple wants to have a workplace that fosters creativity from all the employees. Apple combines extrinsic and intrinsic motivation in order to empower their employees to be innovative. There are numerous methods Apple employs to motivate its employees. Once, Apple rewarded its executives by giving them a recognition bonus of 3 to 5 percent of their base salary. This motivating incentive occurred despite the fact that they recently missed their target on a project. This implies that Apple upper management empathized with the groups efforts. Another motivating incentive is the discount on products that all Apple employees receive. Employees who work at corporate Apple can receive a free iPhone or iPod Shuffle. Giving products to employees rather than money can be a better an effective motivator because many Apple employees are simply motivated to see the end results of their efforts. It is also typically cheaper to give the employees products rather than a raise. Recently, Apple has given employees more vacation days due to the companys strong performance in product sales. These are all extrinsic examples of how Apple motivates its employees. Employee motivation also stems from the corporate culture. Most Apple employees are heavily committed to their work and can be described enjoying monotonous encoding. Perhaps it is even insightful to look at what intrinsic forces were driving Steve Jobs. Jobs Stanford commencement speech indicates that he knew he had a limited time on Earth and this motivated him to follow his heart and pursue his passion. His ultimate motivation for creating innovative products was not based around profit but what would he would personally want to have.

Monday, August 5, 2019

Marketing Strategy: McDonalds | SWOT

Marketing Strategy: McDonalds | SWOT McDonald was introduced by Dick and McDonald of Manchester, New Hampshire in San Bernardino, California. It was further expanded by business partner, Ray Kroc, of Illinois, who then together found the concept of McDonalds Corporation. The McDonald brothers had been in the restaurant business since 1937. It was the idea of Kroc to franchise their restaurants throughout the world. In 1956 McDonalds brothers had licensed the franchise rights for cook country. In 1959, Kroc opened 67 new restaurants, over new 101 locations in various countries. Like this they started expanding their business all over the world and proved to be best fast food restaurant. McDonald Corporation is one of the largest chains of fast food restaurant with 500,000 of employees serving nearly millions of customers daily. After a very careful study McDonald has given its company the trademark of happy clown character known as Ronald MacDonald. McDonald put great emphasizes is always on youngsters and childrens. They are following the analyzer type of business strategy with bureaucratic nature. McDonald success is hiding in its simplicity and strategic formulation of being strictly quality control, more hygienic and making cost effective production by hiring cheap and young workers trained properly under high supervision of managers. Human resource policies of McDonald are tightly and strictly under control The McDonalds Corporation is the largest worldwide franchised food service organization. In the 1960s, Ray Kroc franchised restaurants for the low sum of $950, demanding 1.9% of sales. McDonalds are able to overcome cultural barriers that have previously hindered other organizations. Because the local people immediately translate both the product and service, there is little hint of what may be construed as US brand culture. McDonalds is simultaneously global and local. Clearly, an increase in the number of franchised restaurants leads to the direct effect of an increase in McDonalds revenues. McDonalds can also boast that it is the largest retail property owner in the world. Task 1a Organizational structure gives a relationship between the tasks performed by the members of the company in the form of different department, following rules and regulation, and coordination and control mechanism. The structure either at the corporate level or at the franchising level, both have a great effect on business strategy followed by the McDonalds. McDonalds has mechanistic structure because tasks performed in the organization are highly repetitive at every local shop. There is a extreme division of labor, with relatively simple and small work activities. McDonalds has rigid and hierarchical management structure. They possess vertical communication within the organization flowing from top to bottom. Decision-making is highly centralized with the top management. So strategy planning could take place within this structure but it has to effectively communicate with the members to have its affectivity. Task 1b McDonalds SWOT Analysis SWOT analysis helps in understanding the internal and external factors affecting to the company. For identifying strategic option of a company it is compulsory to know the various strength and weaknesses. (S)trengths Mcdonald is socially responsible, community oriented company. They have easily adapted themselves to the global restaurant with different culture. Approximately 80% restaurant of McDonald are owned and operated by franchisees. The world wide restaurant of McDonald are provided with duplicate and systematic food preparation process. Macdonald are very serious about their consumers health, and there is proper checking of food and moreover all food items are bought from certified suppliers only. They are playing a great role socially by introducing Ronald McDonald house for the children. Mcdonald was the first food restaurant to provide the information to its customers about nutritional facts. (W)eaknesses Considering the weakness of the McDonald, it has got high-turn over employee. The main weakness they are having is lack of innovation in the industry. The main target of Mcdonald over advertisement is the children. (O)pportunities: There are many opportunities in front of McDonald by creating new product offerings. They can be more socially responsible by the use of sustainable packaging and use of green energy. At the same time they can open some of its franchises at the luxurious places to attract the major customers in the market. (T)hreats: The major competitors of McDonald are burger king and KFC which has included a variety of foods in their menu with fewer prices as compared to McDonald which has become a threat to the company. As the McDonald has largest part of their menu as fast food so the health awareness of the people has been also a issue to the McDonald. This recession period has also let down the revenue of the McDonald to a great extent. So considering the major threats and opportunities of the McDonald the strategic option for this organization could be: Emphasis on Local Management Environmental Friendliness Have to be flexible As some years back McDonald had already gone through a loss in brand image due to the issues related to the health problems by consuming food of the MacDonald. So today also there is some perception in peoples mind about that issues which could affect a lot to McDonald. So they need to make more of the positive reputation nationally or internationally, and tried to give environmental friendly services. Mcdonald has gained the global acceptance by hiring local management. Their main emphasises is to think globally and act local. Mcdonald should try to adapt itself to the constantly changing market. The market is dynamic. They have to make themselves much flexible so that they can adapt more better to the changing scenario. Task 1 c For adapting themselves to the changing environment McDonald need to focus on optimizing their speed, maximize service, minimize the cost of the product and emphasize reliability. They need to focus more geographically and psycho graphically research so as to find out the actual customers of the McDonald. As McDonald has already established them globally so they should focus on product development to stay in the market. They should introduce more of the healthier product to their menu in order to attract more of the health-conscious people. To do this they need to adapt strategies to gain competitors customers by giving more good options than others, including discount, introducing more packages to their menu, and lowering down the price of some of the food to make it affordable for the general consumer also. Task 2a For the implementation of the strategy part it is necessary to keep the various social responsibilities of McDonald in mind. They are highly focusing on reducing the weight of the packaging by not affecting the quality and quantity of food. They have added healthier food to their menu. McDonald is doing reusable material to maintain the sustainability. They pay a great attention towards the happy meal toy used by the millions of children, not to be made by lead. They have also involved in various charities doing social working. Task 2b MISSION STATEMENT McDonalds mission is to serve people with best quick service, good quality food at low cost. VISION STATEMENT Its vision is to dominate the global food-service industry in order to become the customers favorite place to eat. They want the Global dominance in sense of setting the performance standard for customer satisfaction and increases share in the market and profitability through successfully implementing our convenience, value and execution strategies. Most of all the greatest advantage is the vision or the dream with which the company was started. Sustaining this dream over the years is any companies greatest advantage. A brand usually revolves around this vision sustaining this vision and working in lieu with it is a great SCA. McDonalds was started out to help people who had very little time to cook or was too busy to get into a proper restaurant. The vision was to provide quick service, cheap products and quality satisfaction. Keeping this vision in mind the company which slackened a bit because of incompetent franchise holders is being weeded and new and better people are put in this place as the torch bearers of the company sustaining and living the vision. Task 2c For the implementation part of the strategy first of all there should be a clear picture of the strategy to be adopted in the mind of every person in the organization. As there is a change in culture need to bring in McDonald so three points have to keep in mind which is: leadership style, turning strategy into action and performance management. In any organization for the implication of any strategy a real leadership is always required which bring the effective growth. Leadership is the main thread to run the entire process of the translation of strategy into results. To start the strategy plan there should be a proper chart made consisting of all the various activities to be done during the project. During this work several questions need to be answered like what is the intent behind the strategy, what important issues need to be solved during the project, how that will be done and how much time will it take. Lastly how they will be succeeded. The work of performance management is to align the whole organization and make them work better to reach the highest point. They make sure that the strategy is communicated properly, measures the performance at every step, and always make an emotional contracting with the staff members to keep them motivated for the work to be done. Task 3a Project management techniques are the process used to gather the information, and get the work done more efficiently and effectively. There are many tools for the implementation of the plan like critical path flow analysis diagram, Gantt chart, brain storming method. I will be using Gantt chart so as to design the time table for the implementation of the strategy. Gantt chart is extremely useful for communication, budgeting, scheduling of the plan. It keeps all the record of task taking place. According to this scheduled plan the strategy will be completed in 2013 by going through all the necessary stages. Task 3b For the implementation of the strategy it is compulsory for all the members of the organization to coordinate. The top level of management makes all the relevant decision of giving work to the staff members and making sure to give them a timeline for the end of the work. In the organization first of all a board meeting is held to make the strategic planning and decide how to achieve it. Then specific goal and objectives are set according to the strategy planned. For the start of the project budget is made looking at the financial position of the company and all resources are being taken required for the completion. The manager should see that the strategic plan is simple, clear, based on real current situation, have enough time to settle. A time table is made to note the various roles and responsibilities of the members and making the time line for the responsible person. Task 3c Monitoring and controlling are the major portion as it assures the efforts made for the plan. It helps in keeping a regular check over the accomplishment of the task. It helps in measuring the corrective action. If something is going in a wrong way it could help in recognizing that and improving that .for example if there is change in environment so there has to bring a change in forecasting. There should be a continuous monitoring of performance of the project because that helps in predetermining targets and representing most important aspect of that. So the top management should make sure in doing the sales or market share analysis during the project time period. References http://www.mcdonalds.ca/en/community/rmcc.aspx Marketing as strategy, Nirmalya Kumar Applied strategic planning , Leonard David Goodstein, Timothy M. Nolan, J. William Pfeiff Strategic planning and management , Delmar W. Karger http://www.mcdonalds.com Peter, J. P., Donnelly, J. H.Jr. (2007). Marketing Management (8th ed.). New York: McGraw-Hill Irwin Jolly , A. (1998) GROWING APPETITE CBI news march pp.20-1 Fifiled,P. And Gilligan, C,(1996), strategic marketing management, butterworth- Heinemann Vignalli, C.et al. (1999), various, british food journal, volume 101no.5/6

Studying The Poetry Of Plath And Hughes

Studying The Poetry Of Plath And Hughes Sylvia Plath (October 27, 1932 February 11, 1963) and Ted Hughes (17 August 1930 28 October 1998) are known as some of the best poets of all time. They wrote with passion and flare and their poetry brought fire to the souls of their readers. I have always found that Hughes last poetry book, Birthday Letters, was, in short, a reply to the feelings between him and Sylvia, those judging him for her death, and, in some small form, Sylvias poetry. In this essay, I will be discovering the core significances and connections found between their poetry. I will take two poems from each poet and analyze each one, find the links between one and the other or, in some cases, their life. I will begin with Sylvia Plaths The Courage of Shutting Up, which was written in 1962, during the same week in which she wrote The Detective, The Courage of Shutting Up and a series of poems collectively called Bees The Bee Meeting, The Arrival of the Bee Box, Stings, The Swarm, and Wintering. The courage of the shut mouth, in spite of artillery! unlocks the beginning of Sylvia Plaths The Courage of Shutting-Up, a poem written about the cruel circularity of fury, the way it makes the disks of the brain revolve, like the muzzles of cannon, a needle journeying in its groove. One of the many poems Plath wrote in her illustrious eruption of passionate rage in the autumn of 1962 after becoming aware of Ted Hughess unfaithfulness, this poem was part of the monstrous bombings of literature that Plath let soar throughout the course of the twentieth centurys most well-known poetic outburst. When Hughes betrayed Plath, she grinded her pen into a knife and went used in the only way she knew how. Intimacy became her nuclear warhead: living beneath someones skin always makes it easier to condemn them. Many times she tells herself in her journals I think the worst thing is to exteriorize those jitterings so I try and shut up and not blither to Ted. His sympathy is a constant temptation. She argues with herself throughout her life about things she should and shouldnt say to Ted Should I tell the boy, before its too late warn him to set his sights on other prey more domesticated prey, at that. Or should I just shut up and plunge maybe making us both unhappy. This poem seems to be the release of every pent up emotion, thought, secret, that she ever held inside, that she ever kept from him, that she ever kept her mouth shut about. The title The Courage of Shutting up, previously known as The Courage of Quietness, gives an excellent summary of the poem, although, without reading it, there could be many assumptions about it. For example: A suffering child, a mute, a mime, and many more examples spring to the minds of those with true imagination. As in many of Plaths poetry, there is no rhyming scheme, which could be her way of portraying her anger, how she is so outraged by all the secrets she has kept, that she does not care for rhymes anymore. Another example is that she lets some of her lines flow over into the next. In the first stanza she makes it clear that she is holding back some deep dark secrets inside her by the simple mention of the shut mouth, in spite of artillery!, signifying that she has a great many secrets to tell, shamefully though, she has not told them. The line pink and quiet, a worm gives the image of the tongue sitting peacefully in its confinement, the mouth, the head, the mind, but the word basking gives us the impression that it is just waiting, for its time, for its moment, for the mind to finally give in to the temptation of letting go all of the secrets balled up inside of it. Her disks of outrage emphasise this idea, as black disks seem to be referring to a pair of black old records, filled with secrets that are meant to be played. Her outrage at the knowledge of her husbands infidelity could have been one of the inspirations for this idea. The outrage of the sky leaves us under the impression that her anger is so greats that it fills the sky itself and the last line leans strongly towards the thought that the disks in her mind, which could also be referred to as her mind, her memories, ask to be played, or in the minds case, relived or told but without their needle, their tongue, that lay basking quietly, untiring, their story can never be told. The second stanza is also filled with rages, as she explains that her disks are filled with memories of bastardies, bastardies, usages, desertions and doubleness which could be interpreted as a rough translation of all the awful sufferings her husband put her through. Her needle, or, in medical terms, tongue, plays around inside her mouth, or its groove. Her tongue is her most prized weapon. Her inner beast could be considered her dagger, her whip, it is her secret weapon, per say. During the final part of the second stanza and most of the third, describes a surgeon turned into a tattooist. This could be construed as her take on her transformation from a great poet laureate, to a housewife and a mother. Obviously she loves her children, but if you take this description how most do, she is clearly describing how she felt during her writers block. Shes tattooing over the same blue grievances, in other words, shes describing how she wrote, what she apparently considered to be, the same awful poems, over and over. The mention of The snakes and the babies gives a huge reminder of Edge, leaving us under the impression that one could have something to do with the other and that The Courage of Shutting Up could have influenced, or at least slightly inspired Edge. The fact that she says he is quiet and that he has seen to much death, his hands are full of it gives the idea that she thought she had written too many failed poetry attempts to try and go back and try again. So the disks of the brain revolve like the muzzles of cannon, could be describing how her memories replay themselves over and over in her head, grinding at her mind to speak the bastardies that she knows so deeply of. When she mentions the antique billhook, the tongue she is describing once again how dangerous her words would be if they were released. The billhook is a traditional cutting tool used mainly in forestry for cutting smaller woody materials such as shrubs and branches. If her words were only set free they would destroy her enemy with indefatigable power, meaning that she is extremely persistent and untiring. It must be cut out because it has nine tails like a cat o nine tails whip. There are three ways to lash with this type op whip. Soft lashings leave marks but they will heal, severe lashings leave scars that will not heal and savage lashings can kill. Clearly Plath was set to kill, which is why her whip must be cut out. It even flays from the air, once it gets going, w hich gives it even more power and even more reason for it to be cut off. However, in the fifth stanza we see that the antique billhook, the tongue has been put by, cut out, silenced, maybe even tongue-tied up with the fox heads, the otter heads, the heads of dead rabbits, which could be interpreted as a strange representation of all the women that Plaths husband had been with so it may be her description of how he was trying to put her up there with them. Clearly he failed. However, when we consider this from a different perspective, there is the possibility of the heads being her past poetry, a vast collection of different animals, some more dangerous than others but none so dangerous as the tongue itself that put all of those heads up there. Plath describes it as marvellous, so it is clear that it is one of her most prized possessions. It has pierced many things in its time; meaning that her spike of a tongue has pierced many a person or, some people might think it has silenced them when in a verbal discussion. When she mentions the eyes, the repetition of the eyes enhances their significance; perhaps she is referring to the well known phrase If looks could kill. She continues to write that mirrors can kill and if she is comparing mirrors to her eyes like some would think, one could assume she is speaking of how eyes mirror emotions, feelings, etc as they are Terrible rooms in which a torture goes on one can only watch showing that there is pain and suffering in the eyes but one can only sit and watch it play out in the eyes as if in shock, entrancement, or from paralysation. However, she mentions after to not worry about the eyes probably insinuating that they cannot actually kill anything or anyone. They are white and shy signifying purity, innocence. Perhaps she seeks to show that she does not use her eyes to kill, but her words. Also, in the last stanza, Plath describes how her eyes are not stool pigeons, meaning a criminals look out or a decoy, so they are not purposely looking for anything. She says that they are folded like flags and it is well known that in some countries when a soldier is killed the flag is folded in a certain way and given to the soldiers family. Their death rays folded like flags Of a country no longer heard of, An obstinate independency Insolvent among the mountains. Moving onto the selected poems by Ted Hughes, Freedom of Speech was published in 1998 along with all the others found in Ted Hughes Birthday Letters, about his relationship with the American poet Sylvia Plath, who committed suicide in 1963, the book was described as Book of poems breaks Hughes long silence on Plaths life and death. The title Freedom of Speech doesnt really give an exceptional overview of the narrative poem, it seems to hint towards the idea that everyone in the poem with the exception of the author himself, who is mentioned in the poem, and the person he is addressing are speaking, smiling, laughing, etc. There doesnt seem to be any kind of rhyme scheme, but there a few random lines in which a half rhyme can be found, could this be a possible indication of how scattered everything described in the poem is, the fact that everyone is laughing but him and her, the main characters, the birthday girl, could make everything rather disrupted. He does not end each line with a comma or a full stop, like is usually done in an a b a b rhyming scheme, which tends to be the most frequent, he lets a few of the lines spill over into the next, enhancing the idea of a scattered, desperate stream of consciousness throughout the poem. The theme is clearly fictional, as it is impossible for the person he is addres sing to actually be there on her sixtieth birthday because she had ended her life thirty years before. He describes Sylvia as a quiet bystander, sitting in silence, feeding her last book, her last love, grapes from her lips pursed like a kiss. The word kiss refers to her love for the book Ariel which was a gathering of the last poems she wrote before she committed suicide after a life of depression which ended in loneliness in 1963. The word kiss also gives the impression that Sylvia is caressing the book, and the ss also makes it sound so. The fact that the author describes the two as Ariel sits on your knuckle in the cakes glow stands to reason that she and the book are in darkness, lighted only by the cakes glow, as it would not have been that bright had the lights been on. This bring up the question: Does this mean the whole room was in darkness or just that plain solid area in which the tortured poetess and her last poetry book could be found? If it be that Hughes is trying to demonstrate that the whole room is in darkness, then the party was clearly a false and it is quite possible that he was lying to her about everyone laughing so that she would start the laughter and happiness. The trouble is that since the person referred to is clearly void of such emotions and, to be frank, isnt even there, he could be talking to himself, willing himself to start the laughter. If however the whole room is bright minus that one area in which the cake sits, in which Sylvia and her last love sits, then this has turned into a com pletely different poem. If the second option is true, then it seems that the person being referred to is a sort of ghost, sitting in the darkness, remaining solemn and unemotional, haunting him on this memorable day, her sixtieth birthday, a full thirty years after her suicide in 1963. It has always been discussed that Hughes never stopped loving or thinking about Miss Sylvia Plath and the fact that Ted Hughes even wrote the book of poems which includes Freedom of Speech supports that theory because clearly he must have thought about her often to write such a long and elaborate poetry book. In the second stanza the narrator describes the others as laughing, as if grateful. This could be trying to tell her that they are grateful to be invited, to be in the presence of such esteemed poets. There is a huge group of people the whole reunion, old friends and new friends, some famous authors, your court of brilliant minds, and publishers and doctors and professors. The entire third and fourth stanza gives the effect of a metaphor, as it has given human qualities to dead relatives, inanimate objects and the flowers around them. The description of Sylvia herself could be construed as a metaphor as it is impossible for her to actually be there as she died thirty years ago. His sense of wording in the last three stanzas are noticeable as he mentions that the children are hers, not theirs, and yet simply calls Ariel by its name, giving the illusion that Ariel is a single-minded being that Sylvia did not create, and if she did it was not alone as it was Hughes who discovered the poems and put them together, so he obviously does not say it is hers because he was also a part of its creation as he put the poems together and corrected all her mistakes that he found in the poems. The one last mentionable point is that he uses capital letters in the last line when he says Only You and I do not smile. Normally when someone uses the word you there is no capital letter but he has used one and has obviously done it for a reason. This could be to illustrate her importance in his life, to make her seem more important because at the time she is there with him, on her sixtieth birthday, sitting solemnly in the darkness with her last love, Ariel, and because of that Hug hes cannot join in on the fun everyone else is experiencing because he feels attached to her, haunted by her spirit being there. In conclusion, an analysis of Freedom of Speech shows that this poem is an author-oriented, first-person, single-angle (only the viewpoint of Hughes is shown) narrative poem which contains a mixture of modes (prose and verse). The courage of shutting up The courage of the shut mouth, in spite of artillery! The line pink and quiet, a worm, basking. There are black disks behind it, the disks of outrage, And the outrage of the sky, the lined brain of it. The disks revolve, they ask to be heard- Loaded, as they are, with accounts of bastardies. Bastardies, usages, desertions and doubleness, The needle journeying in its groove, Silver beast between two dark canyons, A great surgeon, now a tattooist, Tattooing over and over the same blue grievances, The snakes, the babies, the tits On mermaids and two-legged dream girls. The surgeon is quiet, he does not speak He has seen too much death, his hands are full of it So the disks of the brain revolve, like the muzzles of cannon. Then there is that antique billhook, the tongue, Indefatigable, purple. Must it be cut out? It has nine tails, it is dangerous And those it flays from the air, once it gets going! No, the tongue, too, has been put by, Hung up in the library with the engravings of Rangoon And the fox heads, the otter heads, the heads of dead rabbits. It is a marvellous object- The things it has pierced in its time. But how about the eyes, the eyes, the eyes? Mirrors can kill and talk, they are terrible rooms In which a torture goes on one can only watch The face that lived in this mirror is the face of a dead man. Do not worry about the eyes- They may be white and shy, they are no stool pigeons, Their death rays folded like flags Of a country no longer heard of, An obstinate independency Insolvent among the mountains. Freedom of Speech At your sixtieth birthday, in the cakes glow, Ariel sits on your knuckle. You feed it grapes, a black one, then a green one, From between your lips pursed like a kiss. Why are you so solemn? Everybody laughs As if grateful, the whole reunion Old friends and new friends, Some famous authors, your court of brilliant minds, And publishers and doctors and professors, Their eyes creased in delighted laugher even The late poppies laugh, one loses a petal. The candles tremble their tips Trying to contain their joy. And your Mummy Is laughing in her nursing home. Your children Are laughing from opposite sides of the globe. Your Daddy Laughs deep in his coffin. And the stars, Surely the stars, too, shake with laughter. And Ariel What about Ariel? Ariel is happy to be here. Only you and I do not smile.

Sunday, August 4, 2019

Heroism in Epic of Gilgamesh Essay -- Epic Gilgamesh essays

Heroism in Gilgamesh  Ã‚   Heroism entails several things; a selfless act, courage, or the accomplishments of bold and daring expeditions. A hero can often be of divine ancestry. But every hero has faults and these faults along with heroic deeds make the man, or woman; a hero. Gilgamesh loved his friend Enkidu more than he loved himself. A phrase indicating this love for Enkidu is on page 35: "We must go down into the forest together./. . .I will go before you/And ... ...h the heroic and non-heroic qualities differently. In the end we are all the same, we have no choice, all of us must deal with each other's Gilgamesh. Work Cited Sandars. N. K. The Epic of Gilgamesh. New York: Penguin Books, 1972.

Saturday, August 3, 2019

Comparison of Stereotypes and Stereotyping in A Dolls House and The Breakfast Club :: Movie Film comparison compare contrast

Stereotyping in A Doll's House and The Breakfast Club      Ã‚   When you see someone with expensive jewelry, driving a Lexus with tinted windows, rap music blaring from a mega stereo system, do you assume that he is a punk or drug dealer? This is an example of stereotyping. How are stereotypes assigned? Often they are created by society and are based on gender, race, religion, age, or social standing. Henrick Ibsen focused on the theme of stereotyping in his play A Doll's House.    In A Doll's House, Nora is seen as more an object than a person. When the play was written, women in general were viewed as wives and mothers, not individuals. Nora skillfully plays the part of obedient wife as Torvald questions her about what she did in town, assuring him that she "would never dream of doing anything [he] didn't want [her] to (Ibsen 933)." In "The Breakfast Club," the characters' peers designate stereotypes as a result of a combination of social status and behavior. Brian is "the brain" because he is an A student, Bender is "the criminal" on account of his rebellious behavior, and so forth. In his essay to Mr. Vernon, Brian addresses the stereotypes that have been placed on him and his peers:    "...we think you're crazy to make us write this essay telling you who we think we are. You see us as you want to see us...in the simplest terms and the most convenient definitions. You see us as a brain, an athlete, a basket case, a princess, and a criminal. Correct? That's the way we saw each other at seven o'clock this morning. We were brainwashed" (Hughes).    In agreement with the opening quote from the movie, these characters "are quite aware of what they're going through" (Hughes).    Stereotypes are superficial, however, and when they are peeled off they often reveal something completely unexpected. When Torvald receives the letter from Mr. Krogstad and learns of Nora's secret, he begins to see her as "a hypocrite, a liar...a criminal" (Ibsen 974). When the conflict is resolved and it becomes clear that no one will suffer because of her forgery, Torvald returns Nora's stereotype of vulnerable woman, telling her he "wouldn't be a proper man if [he] didn't find a woman doubly attractive for being so obviously helpless" (Ibsen 975). In "The Breakfast Club," the teenagers have been aware of their stereotypes for quite some time.

Friday, August 2, 2019

Chemistry (Redox)

Experiment 1 : Redox Titration Using Sodium Thiosulphate Abstract This experiment is to determine the concentration of oxidizing solution using the iodine/ thiosulphate titration where the reducing solution is potassium iodate solution and the oxidizing solution is sodium thiosulphate solution. Potassium iodate solution which is an oxidizing agent is added into an excess solution of acidified potassium iodide. This reaction will release iodine. Potassium iodide is acidified with sulphuric acid and the iodine released quickly titrated with sodium thiosulphate until it become light yellow.The iodine then detected with starch solution and it turn into dark blue solution and titrated again with sodium thiosulphate until colourless. From the reaction occur, the amount of the iodine can be determined and based on this amount, the concentration of oxidizing agent which released iodine can be determined. Introduction Redox titration using sodium thiosulphate as a reducing agent is also known as iodometric titration. The reaction is:- I2(aq) + 2NA2S2O3(aq) 2Nal(aq) + 2Na2S4O6(aq) I2(aq) + 2S2O32-(aq)2I-(aq) + S4O62-(aq) In this equation, I2 has been reduced to I-: S2O32-(aq)S4O62-(aq) + 2e- I2(aq) + 2e- 2I-(aq) The iodine/ thiosulphate titration is a general method for determining the concentration of oxidizing solution. A known volume of an oxidizing agent is added into an excess solution of acidified potassium iodide. The reaction will release iodine:- Example: a. With KMnO4 2MnO4-(aq) + 16H+ (aq)+ 10I-(aq) 2Mn2+(aq) + 5I2(aq) + 8H2O(I) b. With KIO3 O3-(aq) + 5I-(aq) + 6H (aq) 3I2(aq) + 3H2O(aq) The iodine that is released is titrated with a standard thiosulphate solution.From the stoichiometry of the reaction, the amount of iodine can be determined and from this the concentration of the oxidizing agent, which released the iodine, can be calculated. Aims a. To prepare a standard solution of potassium iodate use in determining the concentration of a sodium thiosulphate solution accurately. b. To learn the proper technique for titration. Theory In an iodometric titration, starch solution is used as an indicator as it absorbs the iodine that is released. This absorption will cause the solution to change to a dark blue colour.When this dark blue solution is titrated with the standard thiosulphate, iodine will react with the thiosulphate solution, the dark blue will disappear. So the end point of the titration is when the dark blue solour disappear. It is difficult for iodine to dissolve in water. Iodine is usually dissolves in water by adding an excess of KI so that KI3, which has similar properties to iodine, is formed. I2(aq) + KI(aq)KI3 .I3-(aq) + 2e-3I-(aq) APPARATUS AND CHEMICALS 50-mL beaker250-mL volumetric flask Glass rodBurette 25-mL pipettePipette filler 3 ? 250-mL conical flaskMagnetic fleaPotassium iodate crystals (KIO3)Potassium iodide (KI) 1M H2SO4Starch solution ca. 0. 1M sodium thiosulphate solution Level of miniscus Pull the stopcoc k in against the taper each time you turn it. A sheet of white paper or towel below the flask will help in recognizing the colour change at the end point. Swirl the flask continuosly until one drop of titrant causes a colour change throughout the entire solution. Swirl the flask continuously until the drop of titrant causes a colour change throughout the entire solution. METHODOLOGY : A. Preparation of potassium iodate solution . 0. 75 g of potassium iodate crystals is weighed accurately in 50-mL beaker. 2. 25 mL distilled water are added into beaker and stirred with glass rod to dissolve all the potassium iodate. 3. The potassium iodate solution is poured into a 250-mL volumetric flask. The beaker is rinsed with distilled water and the washings are poured into the volumetric flask. 4. Distilled water is added to the volumetric flask up to the graduated level. The volumetric flask is stoppered and shook well in order to get a homogeneous solution. B. Standardization of 0. M sodium t hiosulphate solution 1. A burette is filled with the 0. 1M sodium thiosulphate solution to be standardized. There are no air bubbles in the burette. 2. The initial reading of the burette is recorded in table 1. 1. 3. 25-mL of standard potassium iodate solution prepared in part A are pipetted into a 250-mL conical flask and a magnetic flea is added into conical flask. 4. 1 g of potassium iodide, KI, is weighed approximately and it is placed in a 50-mL beaker. 5. 10. 0 mL of 1. 0M sulphuric acid solution are added and are swirled until all the KI dissolved. . This solution is added to the conical flask containing the potassium iodate solution and it is immediately titrated with the sodium thiosulphate solution, while it is stirred using a stirrer hot plate, until a ligth yellow solution is obtained. Then, the solution is diluted with distilled water until the total volume is about 100 mL. Then, 1. 0 mL of starch solution is added and the titration is continued until the blue colour di sappears and the solution become colourless. . The final reading of the burette is recorded in the table 1. 1 . The procedures are repeated twice as the results is more accurate. CALCULATIONS : 1. Complete chemical reaction equation for reaction between ; i. iodate and iodide ions, IO3- + 5I-+ 6H+ >3I2 + 3H2O ii. iodine and thiosulphate ions, [ I2 + S2 O32- > 2I- + S4O62-]? 3 > 3I2 + 6S2 O32- > 6I- + 3S4O62- 2. Calculate the molarity of the KIO3 solution. Mass of KIO3 = 0. 75 g Volume of KIO3 = 250 mL Relative molecular mass of KIO3, = 39. 0983+126. 9045+3(15. 994) = 214. 001 g mol-1 Number of mole KIO3, = 0. 75 g ? 214. 001 g mol-1 = 0. 0035 mol Thus, Molarity of KIO3, = 0. 0035 mol ? 0. 25 L = 0. 014 mol L-1 3. The mole ratio between the iodate and thiosulphate ions is determine from the equation given are IO3- + 5I-+ 6H+ >3I2 + 3H2O [ I2 + S2 O32- > 2I- + S4O62-]? 3 3I2 + 6S2O32-> 6I- + 3S4O62- IO- : 6S4O62- 1:6 4. The molarity of the sodium thiosulphate bM1V1 = aM2V2 6(0. 014)(0 . 50) = 1(M2)(0. 021) M2= 2 M2= 0. 0210. 0211 = 0. 995 mol 5. The molarity of potassium iodide solution IO3- + 5I-+ 6H+ >3I2 + 3H2O Moles of KI- = 1g ? 1 mole of KI39+127 Molarity of KI3 = aM2V2bV2 = 1(21. 14100L)(0. 1008M)6101000L =0. 0355 M KIO3 Moles of KI3 = MV1000 =0. 003? 101000 =0. 00036 mol KIO3 Excess mole of I- = 0. 0060 – 0. 0018 =0. 0042 mol I- 0. 0060 mol0. 0042 mol = 250 mlx X =17. 5 mL 3I2 + 6S2O32-> 6I- + 3S4O62- Ratio of iodide to thiosulphate 5 : 6 bM1V1 = aM2V2 Molarity of KI = 50. 1008g(21. 141000l)6(17. 51000l) =0. 1014 M KI DISCUSSIONRedox titration using sodium thiosulphate is also known as iodometric titration. Sodium thiosulphate acts as reducing agent an at the same time it undergoes oxidation and release electron. In this titration, potassium iodate, KIO3, is used as an oxidizing agent. Potassium iodate solution is added into an excess solution of acidified potassium. This reaction release iodine. Iodine reacts with sodium thiosulphate. The reaction is: I2 (aq) + 2Na2S2O3 (aq) 2NaI (aq) +Na2S4O6 (aq) I2 (aq) + 2S2O32- (aq) 2I- (aq) + N4O62- (aq)In this equation I2 has been reduced to I- 2S2O32- (aq) S4O62- (aq) + 2e- I2 (aq) + 2e- 2I- (aq) In this iodometric titration, we use starch solution as an indicator as it absorbs the iodine that is released. The absorption causes the solution to change to dark blue colour. When the dark blue solution is titrated with the standard thiosulphate, iodine react with the thiosulphate solution. When all the iodine has reacted with the thiosulphate solution, the dark blue colour disappear. So, it is the end point of the titration when the dark blue colour disappear.However, there are a few aspects that need to be considered during the experiment. Firstly, the indicator should only be added after the titration has begun. This is because it is difficult to release the iodine while titrating with the thiosulphate. This will affect the end point. Hence, the addition of the starch should only be do ne when the colour of the solution is light yellow. Secondly, to avoid the iodine from evaporating, the solution must be titrated immediately with the sodium thiosulphate after the solution is mixed with potassium iodide,KI. The precaution taken: Wear safety goggles in the laboratory during the experiment. * Washed the effected skin immediately when in contact with chemicals * Wear gloves when taken the chemical substances. CONCLUSION The experiment was performed in order to determine the concentration of oxidizing solution. Potassium iodate, KIO3, as an oxidizing agent is added into an excess solution of acidified potassium iodide and from the reaction, iodine is released. The iodine that is released is titrated with a standard sodium thiosulphate. From the calculation, the molarity of potassium iodate is 0. 014g/cm3.

Thursday, August 1, 2019

Indian River and Its Tributeries Essay

The Lohit River has derived its name because of its vigorous nature and thus it is also called the river of blood. The lateritic soil of the river forms its surrounding demography. The river flows through the Mishmi Hills, to meet the Siang at the head of the Brahmaputra valley. The Burhidihing River is one of the major tributaries of the Brahmaputra River. The River Burhidihing flowing at the speed of 103. 58m at Khowang. The waters fall from an elevation of 102. 11m. This river is highly prone to floods and the previous highest flood level was measured to be 103. 92m in1988. Damodar River-The Damodar River originates in the Palamau district of Jharkhand near Chandwa village. The origin of Damodar River is in the Chota Nagpur Plateau region of India. The river flows through the states of Jharkhand and West Bengal for nearly five hundred and ninety two kilometers and then merges with the Hooghly River, which is in the south west of Kolkata. The Damodar River has a number of tributaries and distributaries. They are Barakar, Konar, Guaia,Jamania, Usri, Bokaro, Haharo, Khadia and Bhera. The Barakar is the most important and the only tributary of the Damodar River. This River arises near Padma in Hazaribagh district, flows through Jharkhand,and meets the Damodar River in Dishergarh in West Bengal. The river used to flow through Bengal in yesteryears, from west to east course and then it joined the Hooghly River at a spot near Kalna. Gradually, the river has changed its course and now most of the water in its lower reaches falls into the Mundeswari River. The Mundeswari River combines with other rivers and ultimately most of the water of the Damodar River flows into the Rupnarayan River. The residual water flows through the Damodar into the Hooghly, located at the south of Kolkata. Earlier the Damodar River was referred to as River of Sorrow in Bengal as it used to flood the Bardhaman, Hooghly, Howrah and Medinipur districts of West Bengal, which led to huge destruction of life and property. Even today the floods sometimes distress the lower Damodar Valley but the chaos it brought about in earlier years. However, after building the dams this flood factor has become a matter of history. Pollution of Damodar River is one of the grave concerns of the Bengal authorities. The Damodar is the most polluted river in India today due the several industries that have sprouted on its mineral-rich banks. There are too many coal-based industries that are been build the Damodar valley. Other industries are mostly government-owned coal washeries, coke oven plants, which are the country`s major iron and steel plants and thermal power plants. Zinc, glass and cement plants also cover wide areas along the riverbanks. The overburden of mine effluents, fly ash, oil, toxic metals and coal dust caused the pollution. Defective mining practices, outdated processing practices and lack of proper maintenance were compounded by corruption, inadequate pollution control and a state pollution control board that did nothing. The people living in the basin are slowly being poisoned because the Damodar and its tributaries is the only source of drinking water for most people living in the area. However, the governmental measures have brought significant changes in the status of the river for the past years. The geology of Damodar River indicate heavy metal concentrations at various zones of the river. At two sites in near mining areas, the coarser particles show similar or even higher heavy metal concentrations than the finer ones. Damodar Valley Corporation (DVC) is based on the Tenesse Valley Authority of the United States of America. This project benefits the states of West Bengal and Bihar. An important feature of this project is the 692 metres long and 11. 6 metres high barrage constructed across the Damodar at Durgapur. Panchet dam, Farakka Barrage, Tilaiya Dam and Konar Dam are the dams at River Damodar. The tributary of Damodar River is one of the most ferocious and voluminous rivers of Eastern India – River Barakar, which begins near Padma in Hazaribagh district of Jharkhand and flows for 225 km across the northern part of the Chota Nagpur plateau. GANGA– The Ganges River is held sacred by Hindus and is worshipped in its personified formas the Goddess Ganga. The Ganga and its tributaries drain a large and fertile basin with an area of about one million square kilometres. The Ganges has a number of tributaries which are mentioned below: Yamuna River Yamuna River, also known as the Jumna, is a major river of the northern India. Yamuna River has a total length of about 1,376 km (855 mi). The Yamuna`s source is at the Yamunotri glacier near Banderpoonch peaks, in the Mussourie range of the lower Himalayas at an elevation of about 6387 meters above sea level in district Uttarakashi. This river, flows in a southerly direction through the Himalayan foothills, onto the northern Indian plain, and a series of valleys for about 200Kms, along the Uttar Pradesh-Haryana state border. At this point, the Eastern and Western Yamuna canals are fed from the river. Son River One of the largest southern tributaries of the Ganges is the Son River of central India. The Son River originates in the state of Chhattisgarh in the east direction of the origin of Narmada River. It then flows in the north-northwest direction through Madhya Pradesh before turning in the east direction where it meets the Kaimur range. The river starts flowing in the parallel direction of the Kaimur range in the east-northeast direction through Uttar Pradesh and Bihar and joins the Ganges just above Patna, the capital of Bihar. Mahananda River The Mahananda River is a major confluent of the Ganges in eastern part of India. The river originates from the extreme north of West Bengal from thehills of Darjeeling. It then flows southwards through the fertile agricultural area I in Bihar and enters West Bengal. The river then flows in the southeast direction I in to Bangladesh. I Kosi River I Kosi River one of the main rivers in Bihar and a prominent tributary of the Ganges, originates in the Himalayas. Along with its tributaries, the Kosi River traverses along parts of Tibet, including the Mount Everest region and also one third of the eastern part of Nepal. The river has shifted its course from east to west about 120 kilometres in the last two hundred years. Gandak River Gandak is also known as the Kali Gandaki River and Narayani after the confluence with Trisuli in Nepal. Gandak River is a tributary of the Ganga or Ganges River. It is one of the major rivers in Nepal and India. It is a north bank tributary of the Ganga in India. It rises at 7620 m in Tibet near the Nepal border and overlooks the Dhaulagiri. It is distinguished for the deep gorge across which it flows and for a large hydroelectric facility in Nepal. This river also provides water for a major Irrigation cum Hydroelectric power facility at the Indo-Nepal border at Valmikinagar. The river has a total catchment area of 46,300 sqkm out of which 7620 sqkm is located in India. The Gandaki River is mentioned in the ancient Indian epic Mahabharata. Ghaghara River Ghaghara River, also called the Gogra or Ghagra, Nepali Kauriala or Manchu or the Karnali, literally means `holy water from the sacred mountain`. The term Karnali also means â€Å"Turquoise River† and is a trans-boundary perennial river that originates on the Tibetan plateau. The Karnali is called K`ung-ch`iao Ho in Chinese. This river near Manasarowar cuts through the Himalayas in Nepal on its way to the convergence with the Sarda River at Brahmaghat in India where it forms the Ghaghara River. The Ghaghara River is a major left bank tributary of the Ganges. It is the longest and largest river in Nepal with a length of around 507 km and one of the largest affluent of the Ganges. Mahakali River River Mahakali flows between the border of Nepal and India. This river forms the western international border between Nepal and India and it originates from the Greater Himalayas at Kalapaani. The river flows down from a height of 3600 m, in the Pithoragarh District of Uttarakhand. Eventually, it joins with the Gori Ganga at Jauljibi area. This river again joins the Saryu River at Pancheshwar. The vicinity